Information on data protection
Name and contact information of the Controller and of his Assistant, where applicable:
Zimmerstraße 68, 10117 Berlin
Telephone: +49 (0)30 20005468
Fax: +49 (0)30 224455-9100
Purposes for which the personal data should be processed:
We process your data for the following reasons:
- Making contact (for inquiries through contact form)
- Quality assurance
- Contract fulfilment and settlement
Legal basis for processing
Your data is processed based on the following legal framework:
– Your consent, Article 6 (1) (a) of the GDPR
– Legitimate interests, Article 6 (1) (f) of the GDPR (see below)
– For contract fulfilment, Article 6 (1) (b) of the GDPR
When processing your personal data, we are guided by the following legitimate interests:
– Improvement of our web content
– Protection from misuse
Recipients or categories of recipients of personal data
When processing your data, we work with the following service providers, which have access to your data:
– Advertising networks (for pop-up commercials)
– Providers of web analysis tools
– When processing your personal data we employ service providers to carry out credit inquiries. These service providers have access to your data on the basis of their contractual engagement as agents.
Duration for which the personal data is stored:
We store your data,
– if you have given your consent for the processing, until you revoke your consent,
– if we are using the data on the basis of a legitimate interest, for as long as your interest in deletion or anonymisation does not outweigh ours.
We get the data from you (including through the devices you use).
Transmission of data to third countries
Data is transmitted to countries outside the European Union based on legally envisaged contractual regulations which are meant to ensure adequate protection of your data and which you can view on request.
Rights of the data subject to disclosure of information as well as to correction, deletion or restriction of the processing, as well as a right to objection against processing and the right to data transferability:
If your personal data is being processed, then you are a data subject in the meaning of the GDPR. As a data subject, you have the right, partly under certain preconditions,
– To demand information about the processing of your data,
– To have your data corrected and/or supplemented,
– To have your data deleted or blocked,
– To have the processing of your data restricted,
– To object to the processing of your data,
– To receive your data in a transferable format and to transfer it to a third party,
– To revoke your consent for the processing of your data in future, and
– To complain to the responsible supervisory authority about unauthorised data processing. The responsible supervisory authority is the Berlin-based officer in charge of data protection and information freedom.
Requirement or obligation to provide data
As long as this has not been expressly stipulated during the collection of data, the provision of data is not required or obligatory.
Further information on data protection
Registration, contact form and e-mail contact
Description and scope of data processing
There is a contact form on our website which can be used for making contact electronically. If a user chooses this option, the data entered into the input mask is transmitted to us and stored here, provided we do not already have this data (because you are logged into your account).
The data involved is:
- E-mail address
- Contents of the inquiry
In addition, the following data is also collected:
- The IP-address of the user
- Date and time of the message
Alternatively, it is possible to make contact using the e-mail address provided. In this case, the user’s personal data that is transmitted together with the e-mail is stored.
In this connection, no data is shared with third parties. The data is used exclusively for processing the conversation.
Concrete purpose of data processing
We process personal data from the input mask solely to process the contact. If contact is made by e-mail, the required legitimate interest in the processing of the data also lies therein.
The rest of the personal data processed during the sending of the inquiry serve to ensure that the contact form is not misused and the security of our information technology system is guaranteed.
Duration of the storage
The data is erased as soon as they are no longer required for fulfilment of the intended purpose of their collection.
The extra personal data collected in the sending of the inquiry is deleted within 30 days at the latest. The IP-address is deleted within seven days.
Possibility of revocation and removal
The user may revoke his consent for the processing of personal data any time.
To do so, please use the above-mentioned contact details of the Controller.
All personal data which was collected and stored during themaking of contact will be erased in this case
Provision of the website and the creation of log files
Description and scope of data processing
Whenever our website is accessed, our system automatically captures data and information from the system of the accessing computer. The following data is collected in this respect:
- Information about the browser type and version used
- The user’s operating system
- The user’s Internet service provider
- The IP-address of the user
- Date and time of access
- Websites from which the user’s computer system accessed our Internet page
- Websites accessed by the user’s computer system through our website
This data is likewise stored in the log files of our system.
Concrete purpose of data processing
The temporary storage of the IP-address by the system is necessary to enable the delivery of the website to the user’s computer. For this to happen, the user’s IP-address must remain stored for the entire duration of the session.
Data is stored in log files to ensure the functionality of the website. At the same time, this data helps us to optimise the website and to ensure the security of our information technology systems.
It is in these objectives that our legitimate interests in data processing also lie, according to Article 6 (1) (f) of the GDPR.
Duration of the storage
The data is erased as soon as they are no longer required for fulfilment of the intended purpose of their collection. In the case of data collection for the provision of the website, this will be the case when the respective session ends.
If data is stored in log files, the data will be erased after seven days at the latest. The storage may, however, last longer. In such cases, the IP-addresses of the users are deleted or disguised to make it impossible to trace the data back to the Client computer.
Possibility of revocation and removal
The collection of data for the provision of the website and the storage of data in log files is very necessary for the operation of the Internet site. The user therefore has no possibility of objecting.
Description and scope of data processing
In the process, the following data is stored and transmitted in the Cookies:
- Language settings
- Items in a shopping cart / selected advisors
- Log-in information
Caution: If you delete your Cookies in the browser, this will result in even the Opt-Out-Cookie stored in your browser being deleted and the revocation must, if necessary, be carried out once again in the same way outlined earlier.
Use of the tool “VWO”
You can prevent or delete the storage of your data through the relevant settings of your browser software. We would like to point out, however, that in this case you may probably not be able to use all of the functions of this website fully. Furthermore, you can revoke the transmission of data generated by the Cookie and related to your use of the website (including your IP-address) to Wingify, as well as the processing of this data in general by clicking the following link https://vwo.com/opt-out/. You can find details about the handling of your personal data at https://vwo.com/privacy-policy/.
Use of the analysis tool “Google Analytics”
Furthermore, you can prevent the collection and processing of this data by Google Inc. by downloading and installing the browser add-on available through the following link: https://tools.google.com/dlpage/gaoptout?hl=de
As an alternative, or within browsers on mobile devices, you can click on the following link: Deactivating Google Analytics An Opt-Out-Cookie will be stored in your device for our web pages and effective for the browser you are currently using. If you delete your Cookies in this browser, you must click on the following link afresh.
Use of Facebook Custom Audiences
Google Adwords tracking
adviqo GmbH uses the Conversion-Tracking system of Google Ireland Limited (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland), being the latter’s advertising customer (“Google Adwords customer”), for purposes of marketing performance measurement. For this purpose, a Google Adwords pixel is integrated on each of the registration pages of adviqo, and this pixel transmits the registration event to Google without any details of the customer concerned – besides the common technical features of every web page visit (e.g. browser, IP-address). For purposes of recognition and assignment of the users, a Cookie will be installed by Google, provided you accessed the web pages through a Google advert. These Cookies will lose their validity after 30 days. Each AdWords user receives a different Cookie. Cookies cannot therefore be tracked via the websites of AdWords users. For further information on data protection at Google, visit https://policies.google.com/. Besides, users can also deactivate or revoke Google adverts as a whole or in parts at https://privacy.google.com/?hl=de#google-experience (execute Opt-Out).
Google remarketing for advertising based on interests
adviqo uses Optimizely, a web analysis service of Optimizely, Inc., 631 Howard Street, Suite 100, San Francisco, CA 94105, USA, (“Optimizely”), based on Cookie technology. The information generated by the Cookies about your use of this website is normally transmitted to a server of Optimizely in the USA and stored there. Your IP-address will, however, first be truncated by Optimizely within the member states of the European Union or in other states which are signatories to the Convention of the European Economic Area. Only in exceptional cases will the full IP-address be transmitted to a server of Optimizely in the USA and then truncated there. Optimizely will use this information on behalf of adviqo to evaluate the use of the website and to generate reports about the traffic on the website. The IP-address transmitted from your browser in connection with Optimizely will not be merged with other data from Optimizely. You can deactivate the Optimizely tracking process anytime (and hence prevent the transmission of data generated by the Cookie and related to your use of the website – including your IP-address – to Optimizely, as well as the processing of this data by Optimizely) by following the instructions available at http://www.optimizely.com/opt_out or directly http://www.app-fortunica.com?optimizely_opt_out=true.
Microsoft Bing ads
In addition, our websites use Conversion Tracking and the Universal Event Tracking from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). For this purpose, tracking pixels from Microsoft are integrated on the order confirmation page and on other selected pages of this web shop. When the user visits these web pages, the usual technical information (such as the operating system, browser used, IP-address) as well as information about the user’s surfing behaviour (e.g. products viewed), is transmitted to Microsoft and stored there. If an order is made, only data without references to the person, such as the order number, item number and the order value, is transmitted to Microsoft. This information helps evaluate and optimise adviqo’s advertisements in connection with Microsoft Bing ads programmes. For purposes of recognition and assignment of the users, so-called Cookies are used, provided you accessed our website through a Microsoft Bing advert. We together with Microsoft Bing can know that someone clicked on an advert and was forwarded to our website. No personal information regarding the identity of the user is disclosed. If you do not wish to take part in the tracking process, you can also reject the placement of a Cookie required for this, through the browser settings, which generally deactivates the automatic installation of Cookies. You can find more information about data protection and the installed Cookies, as well as the possibility of revocation at Microsoft Bing, on Microsoft’s website: https://privacy.microsoft.com/de-de/privacystatement
We use the list provider MailChimp for sending out our newsletter. MailChimp is a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318 (“Rocket”). Rocket signed the so-called “Safe Harbor Agreement” on 22/07/2008. This is a data protection agreement between the European Union and United States.
For further information on data protection at MailChimp, visit http://mailchimp.com/legal/privacy/.
Emarsys eMarketing Systems AG (Stralauer Platz 34, 10243 Berlin; www.emarsys.com/de) is also used in the technical processing of newsletter mailings and is an Austrian enterprise with headquarters in Berlin, which provides the software and infrastructure for sending consent-based electronic messages. Emarsys is aware of its obligation towards recipients of such messages and has a zero-tolerance policy for spam.
Furthermore, Emarsys offers various possibilities of analysing how the despatched newsletters are opened and used, e.g. to how many users was an e-mail sent, whether the e-mails were rejected, and whether the users unsubscribed after receiving the e-mail. These analyses are, however, only group-related and we do not use them to evaluate individuals. After registration, Emarsys will send you an e-mail message confirming your registration (“double opt-in”). If you don’t wish to continue receiving our newsletter, you can unsubscribe any time by clicking on the relevant link contained in every mailing. For further information on data protection at Emarsys, visit https://www.emarsys.com/en/privacy-policy/.
We use Hotjar, an essentially tracking-code-based web analysis tool of Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta. Hotjar helps us to record in an anonymised manner interactions of randomly selected individual visitors to our website. In this way, a record of e.g. mouse movements and clicks is created, with the aim of finding ways to improve our web content. In addition, Hotjar helps us to evaluate information regarding the operating system, browser, incoming and outgoing referrals (links), geographical origin as well as resolution and the type of terminal accessing our website, for statistical purposes. At the same time, we use Hotjar to allow anonymous user feedback using the so-called “Feedback Pools”. The information collected is not personal; it is stored by Hotjar Ltd. and not shared with third parties. If you do not wish to have website analysis done using Hotjar, you can deactivate this function on all websites which use Hotjar by inserting a DoNotTrack-Header in your browser (opt-out): https://www.hotjar.com/opt-out. You can get supplementary information on the functions and data use in connection with Hotjar at: https://www.hotjar.com/privacy.
Our website uses Pingdom, a service of the Pingdom AB Company, Kopparbergsvägen 8, 72213 Västeras, Sweden. Pingdom uses, among other things, Cookies which are stored on your computer and enable us to analyse how our website is used. In connection with this usage, data such as the IP-address in particular and other data tracking the activities of users is transmitted to a Pingdom AB server and stored there. You can prevent the collection and sharing of your personal data (particularly your IP-address), as well as the processing of this data, by deactivating the running of Java-Script in your browser or by installing a tool like “NoScript”. You can access further information on data protection in connection with the use of Pingdom under the following link: https://www.pingdom.com/legal/privacy-policy.
This website uses SnapEngage, a Live-Chat-service of SnapEngage, LLC (“SnapEngage”). SnapEngage uses so-called Cookies; these are text files which are stored on your computer and enable us to analyse your use of our website. The information generated (including your truncated IP-address), is sent to a server of SnapEngage in the USA and stored there, in order to evaluate your use of the Chats and to provide us with reports (e.g. about the average length of a Chat). SnapEngage will transmit this information to third parties if necessary, provided that this is legally stipulated or as long as third parties shall process this data on behalf of SnapEngage. SnapEngage will on no account merge your truncated IP-address with other data from SnapEngage. You can prevent the installation of the cookies by changing the settings in your browser software. We would like to point out, however, that in this case you may be unable to use all of the functions of this website fully. By using this website you otherwise agree to the processing of the data collected about you by SnapEngage in the way described above and for the purpose mentioned above. You can get more information via the following link: https://snapengage.com/gdpr-compliant-live-chat/.
We use the services of Adjust, an App analysis service, for analysing the App usage (adjust GmbH, Saarbrücker Str. 38a, 10405 Berlin). The Adjust service has been tested and certified according to ePrivacyseal (European Seal for your Privacy) – see http://www.eprivacy.eu/vergebene-siegel/). Adjust uses the IP and Mac-addresses of the UserApp-users, but these are used exclusively in an anonymised form. It is therefore not possible to trace this data back to a natural person. The information collected through the use of Adjust is used merely to analyse the function and use of the App by creating anonymous evaluations and graphics of the number of visits, number of web pages accessed per user, etc. The analyses are used exclusively for personal market research as well as for the optimisation and a needs-oriented design of the App. There is a possibility of revocation. You can stop any tracking associated with the App in future by selecting the “Data protection” item on the menu and adjusting the sliding switch accordingly (“Turn off Tracking”).
We are working together with Easy Marketing GmbH (Asselner Hellweg 124, 44319 Dortmund, “EASY Marketing”) for the implementation of an Affiliate Partner Programme. For this purpose, a Cookie is installed on the website by Easy Marketing. The contents of the Cookie are a 24-digit, alphanumeric, clear ID. Through this ID, the session of the respective user can be retrieved through the internal database. This session contains click-data (Campaign ID, Advertising material ID, Publisher project ID) as well as the user agent, the hashed IP (SHA512), various GET-parameters on the click-tracking link and the timestamp. The respective session is complemented as soon as another tracking-relevant click is executed (publisher click or etms click). In case you don’t want this, you can declare your objection here: http://www.eadev.de/content-optout.do.
Visual Website Optimiser
This website further uses the Visual Website Optimiser, a web analysis service of Wingify, Inc. (“VWO”). This is a web analysis service of Wingify, 14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India. The Visual Website Optimiser tests the user-friendliness of certain web pages. In this process, measurements relating to user behaviour are anonymously collected. We have no possibility of assigning these anonymous measurements to your person – say through the assignment of your IP-address or in other ways. To get meaningful test results, so-called cookies are also used, i.e. the programme uses the function designated by your browser to temporarily store information in the interim and retrieve it later. As long as the Cookies do not already get deleted at the end of the session, they will be available for a maximum of 100 days (you can get more details here: https://vwo.com/knowledge/cookies-used-by-vwo/). You can delete the Cookies in your browser any time. Furthermore you have possibility of withdrawing from participation in the tests altogether through the following link: https://vwo.com/opt-out/. You can find further information on data protection here: https://vwo.com/terms-conditions/.
We use the service provider YouTube for the integration of videos, among other things, in our website. YouTube is operated by YouTube LLC with headquarters in 901 Cherry Avenue, San Bruno, CA 94066, USA. YouTube is represented by Google Inc. with headquarters in 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you visit pages of our website equipped with a Plugin – for example, our media library – a connection is established with the YouTube servers, and the Plugin is displayed in the process. Through this, a message will be sent to the YouTube server indicating which of our web pages you visited. If you are logged into YouTube as a member, YouTube will assign this information to your personal user account. If the Plugin is used, e.g. when the start button of a video is clicked, this information will also be assigned to your user account. You can prevent this assignment by logging out of your YouTube user account as well as other user accounts belonging to YouTube LLC and Google Inc. and deleting the relevant Cookies of those companies before using our website. You can find further information on data processing and data protection by YouTube (Google) at www.google.de/intl/de/policies/privacy/.
Facebook visitor action pixel
With your consent, we use the “visitor action pixel” from Facebook Inc. within our websites. With the help of these pixels, we can track the actions of users after they have seen or clicked on an advert. This will enable us to gauge the effectiveness of adverts on the mentioned platforms for market research purposes. The data collected in this way is anonymous to us; that is, we do not see the personal data of individual users. This data is, however, stored and processed by the respective platform providers – something we shall inform you of to the best of our knowledge. For more information, we refer you to the respective privacy policies: https://www.facebook.com/about/privacy/.
Facebook Connect (Social Network Connect)
This website uses Dynatrace User Experience Management (UEM), a service of Dynatrace LLC. The information generated by the Cookie about your use of this website is normally transmitted to a server of Dynatrace in Ireland or Germany and stored there. In the event that IP-anonymisation is activated, your IP-address will first be truncated by Dynatrace within the member states of the European Union or in other states which are signatories to the Convention of the European Economic Area. Dynatrace will on no account reprocess the collected personal data; the use of the data is incumbent upon the operator of this website. You can prevent the storage of your data through the relevant settings of your browser software. We would like to point out, however, that in this case you may not be able to use all of the functions of this website fully. You can find further information at https://www.dynatrace.com/company/terms-and-conditions/privacy/.
Furthermore, we use the services of the Applift enterprise, Rosenstraße 17, 10178 Berlin. This service provider also uses merely pseudonymous data to improve our web content. If you would like to revoke the data processing consent, you can do it through https://www.applift.com/contact.
This website uses the web analysis service with Bid-Management of intelliAd Media GmbH, Sendlinger Str. 7, 80331 München, Germany. For the needs-based design and optimisation of this web site, anonymised use data is collected and stored in aggregated form; at the same time, use profiles are created from this data by use of pseudonyms. When the intelliAd tracking process is used, Cookies will be stored locally.
Anonymised user data and profiles can be used by both the website operator and other customers of intelliAd to identify user interests without the possibility of any inference being made about your identity as a website user. You have the right to revoke the storage of your (anonymously collected) user data also for the future. For this, use the intelliAd Opt-Out function: https://login.intelliad.de/optout.php.
To send push messages in the Android and iOS apps, the service Braze is used, a program of Braze Inc. NYC, 318 West 39th Street, 5th Floor, New York, NY 10018, USA. Braze stores data about the use of the app under an anonymized ID, but no personal data. For more information on Braze’s privacy practices, please go to https://www.braze.com/privacy.
We use the tool Firebase in our app. This is a real-time database that we use for real-time data exchange and storage in our app to improve and develop our app. The user data is transmitted to Firebase anonymously. Firebase is a Google subsidiary and is based in San Francisco (CA), USA.
Find the Firebase pirvacy polic here: https://www.firebase.com/terms/privacy-policy.html and the Google privacy policxy here: https://www.google.de/intl/de/policies/privacy/.
You can object to the collection and storage of your data by Mixpanel at any time under the following link: https://mixpanel.com/optout
You can also object to the collection of data for these purposes by deactivating cookies in your browser or device settings (cf. under 8. Cookies).
Native Google & Apple Store
If you download our app, the necessary information will be transferred to the respective app store. This includes in particular user name, e-mail address, time of download and the individual device identification number. However, we have no influence on this data collection, as this is based on the respective app store operator. We process the data provided as far as this is necessary for downloading the app to your mobile device (e.g. smartphone or tablet). Furthermore, they are not stored with us. In this context, please also note the data protection information of the app store operators:
- for the iOS App Store: Apple Inc, 1 Infinite Loop, Cupertino, CA 95014, USA, available at https://www.apple.com/de/privacy/privacy-policy/, and
- for the Google Play Store: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, available at https://www.google.de/intl/de/policies/privacy/.